Interactive logo Interactive logo made for an educational iOS application. Swipe down, pinch out. Created by the Helvetic Brands team.
Typography sketch Starting to work on a new logotype. This is a first step and still a very rough design at this stage but we are thinking about sharing the entire ...
Hedera A new approach which has a more subtle SW ligature and ties in the Hedera (an early form of punctuation). Created by the Helvetic Brands team.
Light A work in progress for an international translation company. Having the name mean "light" in Spanish we decided to pair up the type with a transfor...
Lettering Sketch A warm up sketch. We probably won't use this option but wanted to share the full process with you guys. Created by the Helvetic Brands team.
Logo type Early rendition of the type that will accompany the elephant. The letters have been jumbled. Created by the Helvetic Brands team.
Capra Wordmark Got sign off from the client today on the entire branding, thought I would share how the wordmark came out. I will rebound once the ibex and the ty...
Ibex grid part 3 As I love drawing type I printed out the grid so I could plan out the methodology for the next steps. Still have the tagline to create and then bac...