Ann Narozhna

Corporate Website Design. Credibility before the first callBefore anyone contacts your company, they open your website. I design corporate sites that show the scale and quality of your business in seconds and guide every visitor, whether a client, a partner or a candidate, to the right next step. You choose from two concepts, so the result is never a guess.What you’ll getStrategyBusiness, audience and competitor review before design starts.Sitemap and navigation built around what each visitor comes to find.DesignTwo home page concepts, one developed into the full site.Key pages: home, about, services, service details, cases, team, contacts.Desktop, tablet and mobile versions, each designed, not scaled.System & handoffDesign system with page templates, so new pages are added without a redesign.Figma file ready for any platform: WordPress, Webflow or custom development.Good forCompanies whose website no longer reflects their level.Businesses entering new markets or presenting themselves to partners and investors.How it worksBrief and analysis (Days 1-2). Structure and sitemap approved before design starts.Two concepts (Days 3-7). Two home page directions. You choose one.Full site and handoff (Days 8-14). All pages, design system and a ready-to-build file.Payment: 50% up front, 50% before delivery.Not included: development, copywriting, photography. Final cost depends on the number of pages, languages and requirements.

Logo Design. A mark worth rememberingA logo is the first thing people see and the last thing they forget. I design marks built on the idea behind your brand, drawn from scratch and tested at every size, from a favicon to a storefront. You choose from two concepts, so the result is never a guess.What you’ll getConceptBrand, audience and competitor review before the first sketch.Two concepts shown on real mockups, so you judge them in context.Logo suitePrimary logo, secondary version and icon mark.Colour, monochrome and inverted versions.Usage sheet: clear space, minimum sizes, colour values.Files & ownershipFiles for web and print: SVG, PDF, PNG, AI.Full rights transferred after final payment.Good forNew brands that need a strong first impression.Businesses ready to replace a logo they’ve outgrown.How it worksBrief and analysis (Days 1-2). Your brand, audience and competitors, before any sketch.Two concepts (Days 3-6). Two directions on mockups. You choose one.Refinement and files (Days 7-10). Final logo suite and all files, ready to use.Payment: 50% up front, 50% before final files.Need more than a logo? Brand Identity & Guidelines adds a colour system, typography and a full brand book.Not included: naming, trademark registration, full brand guidelines.

Landing Page Design. One page, one decisionYour visitor decides in seconds whether to stay. I design landing pages that look as premium as your product and lead to one clear action: a purchase, a booking, a request. You choose from two concepts, so the result is never a guess.What you’ll getStrategyOffer, audience and competitor review before design starts.Page structure that answers your visitor’s questions in the order they ask them.DesignTwo concepts, one refined into the final page.Desktop, tablet and mobile versions, each designed, not scaled.Calls to action, trust blocks and forms placed where the visitor is ready to act.HandoffFigma file ready for development, Webflow or Framer.Design system you can reuse for future campaign pages.Good forFounders and marketing teams launching a product, an offer or a campaign.Premium brands that need one page to sell, not just inform.How it worksBrief and analysis (Days 1). Structure and content approved before design starts.Two concepts (Days 2-3). You see two directions and choose the one that fits.Refinement and handoff (Days 4-7). Final page for all screen sizes, ready to build.Payment: 50% up front, 50% before delivery.Not included: development, copywriting, photography. Final cost depends on the number of sections and requirements.

Brand Identity & Guidelines. A brand that stays consistent without youA premium brand is recognised in a second and remembered for years. I build identities around a clear idea, not just a nice logo, and package them into guidelines that your team, designers and printers can follow without calling me. No templates, no stock marks.What you'll getStrategy & conceptReview of your audience, positioning and direct competitors before the first sketch.Moodboard and creative direction approved before the logo is drawn.Three logo concepts, one refined into the final mark.Identity systemLogo suite: primary, secondary, icon and monochrome versions, with clear space and minimum sizes.Colour palette with HEX, RGB and CMYK values.Typography: font pairing and hierarchy rules, selected with licensing in mind.Graphic elements, patterns and image style direction.Brand applications: business card, social media templates and mockups showing the system in use.Brand guidelinesA structured PDF brand book: logo usage, do's and don'ts, colour, type, graphic language, applications.Written so a new designer or printer can use the brand correctly on day one.Files & ownershipLogo files for web and print: SVG, PDF, PNG, AI.Full rights transferred after final payment.Good forPremium and lifestyle brands launching or repositioning.Founders of hospitality, real estate and product companies.Businesses that have a logo but no system, and look different on the website, in social media and in print.How it worksAnalysis and brief (Days 1-4). I analyze your market and send you a brief with questions about your company, audience, values and style, so the direction is built on facts, not guesses.Logo concepts (Days 5-10). Based on the approved moodboard, I create three logo concepts that define the character of the brand.Refinement and identity system (Days 11-16). You choose one concept and send feedback. I refine the mark and build the colour palette, typography and graphic elements around it.Brand book and handoff (Days 17-21). You receive the brand guidelines and all final files, ready to use.Payment in two installments: 50% up front, 50% before delivery of final files.Note:Naming, copywriting, packaging and print production are not included.The final cost depends on the scope: additional concepts, applications and preferences.If you already have a logo, this will significantly reduce the cost of creating a BrandBook or Guidelines.

E-commerce Website Design. Uniqueness that sellsAn e-commerce project must offer a user-friendly experience and highlight the product’s uniqueness. With so many products flooding the market, these two factors are essential for sales growth. I design online stores that emphasize their premium quality and uniqueness, while also making the user journey simple and intuitive. No cookie-cutter solutions.What you'll get Strategy & structureCatalog architecture: categories, subcategories, filter and sorting logic.Sitemap and user flows from first entry to completed order.Review of your category and direct competitors before design starts.Content requirements list, so you know exactly what photography and copy to prepare.Possible pagesHome page.Category and catalog pages with filters, sorting and pagination.Product page with variants, size guide, delivery and returns information.Cart and multi-step checkout.Search and search results.Account area: orders, addresses, wishlist.Supporting pages: about, delivery & returns, contact.Empty, loading, error, out-of-stock and sold-out states.Conversion layerTrust blocks: reviews, guarantees, payment methods, shipping and returns.Checkout reduced to the minimum number of decisions per step.Cross-sell, related products and cart-value logic placed where they convert instead of distract.Mobile-responsive. Every template adapted, not scaled down.Design system. Component library with all interactive states. Typography, colour and spacing tokens.Developer handoff. Figma structured for Shopify or WooCommerce theme architecture.Good for Product brands ready for launch or a redesign.Startups focused on Shopify or e-commerce.Founders of premium, real estate, and hospitality companies launching a product, offering, or advertising campaign.How it worksAnalysis and brief (Days 1-3). I will analyze your data and send you a brief with questions about your company and product to identify your target audience, style, available materials, and the site map for the future project.Home page design (Days 4-8). Based on my analysis and the detailed mood board, I will create two home page concepts to define the project’s style.Revisions & Design of all pages (Days 9-21). At this stage, you’ll have time to review the work and provide feedback on any changes you’d like to see. After that, I’ll refine one of the selected concepts and create a design system. Next, I’ll work on the remaining pages.Handoff. You will receive a structured Figma file ready for development.Payment in two installments: 50% up front, 50% before project delivery.Notes: Development, copywriting, and product photography are not included. If you need a developer, I can provide you with some contacts.The final cost of the project depends on its complexity: scope, additional requirements, and preferences.