About this Service
Your brand, built by an athlete with 15+ years in fitness and longevity.
I've spent half my life training. Competed early, trained in some of the best gyms in the world, and worked out alongside elite athletes. I've gone deep on nutrition, biohacking, peptides and everything around performance. I've run programs, analysed studies, and read enough labels to know what actually work. So rest assure – I know this niche from the inside.
My clients include Oneleet ($33M raised), Sprinto ($20M raised), Sequence ($2M raised), Autumn Labs ($500K raised), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch.
🎯 WHO THIS IS FOR
Supplement, nutrition & peptide brands
Gyms, fitness studios & training groups
Health, longevity & recovery brands
Performance & wellness brands
Fitness events & communities
💡 HOW IT WORKS
Discovery. A written brief plus a short questionnaire on positioning, tone and market. Send it to everyone with an opinion. I look at who you're up against and where the gaps are. About 30 minutes of your time. Call optional.
Direction. I send two visual territories. Type, color feel, imagery, reference marks. You pick the one that fits before I build anything. This is where most of the risk comes out of the project.
Build. I build the full identity inside that territory. Logo, color, type, presented in real context. Three rounds to lock it down.
Handoff. Guide, files and a Figma library your team can work from immediately.
⚡ WHAT YOU GET
→ Two direction boards
→ One identity direction.
→ Digital Presentation
→ Logo System
→ Color System
→ Typography System
→ Brand Guidelines
→ All Source Files
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Timeline: First concepts within 1 calendar week, plus 1 week for revisions and final delivery. If you’re working with a tight deadline, I can fast-track the project without compromising quality.
