Dima Grey

Your brand, built by an athlete with 15+ years in fitness and longevity.I've spent half my life training. Competed early, trained in some of the best gyms in the world, and worked out alongside elite athletes. I've gone deep on nutrition, biohacking, peptides and everything around performance. I've run programs, analysed studies, and read enough labels to know what actually work. So rest assure – I know this niche from the inside.My clients include Oneleet ($33M raised), Sprinto ($20M raised), Sequence ($2M raised), Autumn Labs ($500K raised), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch.🎯 WHO THIS IS FORSupplement, nutrition & peptide brandsGyms, fitness studios & training groupsHealth, longevity & recovery brandsPerformance & wellness brandsFitness events & communities💡 HOW IT WORKSDiscovery. A written brief plus a short questionnaire on positioning, tone and market. Send it to everyone with an opinion. I look at who you're up against and where the gaps are. About 30 minutes of your time. Call optional.Direction. I send two visual territories. Type, color feel, imagery, reference marks. You pick the one that fits before I build anything. This is where most of the risk comes out of the project.Build. I build the full identity inside that territory. Logo, color, type, presented in real context. Three rounds to lock it down.Handoff. Guide, files and a Figma library your team can work from immediately.⚡ WHAT YOU GET→ Two Direction Boards→ Two Identity Directions→ Digital Presentation→ Logo System→ Color System→ Typography System→ Brand Guidelines→ All Source Files__________________Timeline: First concepts within 1 calendar week, plus 1 week for revisions and final delivery. If you’re working with a tight deadline, I can fast-track the project without compromising quality.

Your brand, built by an athlete with 15+ years in fitness and longevity.I've spent half my life training. Competed early, trained in some of the best gyms in the world, and worked out alongside elite athletes. I've gone deep on nutrition, biohacking, peptides and everything around performance. I've run programs, analysed studies, and read enough labels to know what actually work. So rest assure – I know this niche from the inside.My clients include Oneleet ($33M raised), Sprinto ($20M raised), Sequence ($2M raised), Autumn Labs ($500K raised), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch.This is the full build. Logo, color, type, graphic language and complete guidelines, plus the applications your brand actually needs.🎯 WHO THIS IS FORSupplement, nutrition & peptide brandsGyms, fitness studios & training groupsHealth, longevity & recovery brandsPerformance & wellness brandsFitness events & communities💡 HOW IT WORKSDiscovery. A full written brief, a positioning questionnaire and a competitive review of your shelf, your feed or your local market. Send the questionnaire to every stakeholder. We also decide here which applications you need. If you're not sure, I'll tell you what I'd prioritize for a business at your stage.Direction. Three visual territories with the strategic idea behind each. Moodboard, type feeling, color, tone. You pick one before any identity work begins.Build. I build the full identity inside that territory. Logo, color, type, graphic language and every application we agreed on. Three rounds of revisions along the way.Handoff. Guidelines, a Figma library, and every source file organized so your next designer, printer or manufacturer can pick it up without asking questions.⚡ WHAT YOU GET→ Three direction boards→ One full identity direction.→ Complete logo system→ Curated color system→ Hand-picked brand type→ Graphic language→ Website hero design→ Up to 8 brand applications→ Complete brand guidelines (Figma + PDF)→ All source files__________________Timeline: 3 calendar weeks from start to finish. If you’re working with a tight deadline, I can fast-track the project without compromising quality.

The core of a real brand identity without the parts you'd never open. You get the logo, the colors, the fonts, direction and a guide that holds everything together once your team, your developer and your agency all start touching it.Formerly lead designer at an agency serving over 1,000+ companies including Y Combinator and VC startups. Built thousands of logos for companies in 70+ countries. Independent since.My clients include Oneleet ($33M raised), Sprinto ($20M raised), Autumn Labs ($500K raised), Sequence Nutrition ($2M), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch. Most of my work is AI, fintech, wellness, healthcare, cybersecurity, SaaS, etc.💡 HOW IT WORKSDiscovery. A written brief plus a short questionnaire on positioning, tone and market. Send it to everyone with an opinion. I look at who you're up against and where the gaps are. About 30 minutes of your time. Call optional.Direction. I send two visual territories. Type, color feel, imagery, reference marks. You pick the one that fits before I build anything. This is where most of the risk comes out of the project.Build. I build the full identity inside that territory. Logo, color, type, presented in real context. Three rounds to lock it down.Handoff. Guide, files and a Figma library your team can work from immediately.⚡WHAT YOU GET→ Two direction boards→ Two identity directions→ Digital presentation→ Complete logo system→ Color system→ Typography system→ Brand guidelines→ All source files__________________Timeline: First concepts within 1 calendar week, plus 1 week for revisions and final delivery. If you’re working with a tight deadline, I can fast-track the project without compromising quality.

Formerly lead designer at an agency serving over 1,000+ companies including Y Combinator and VC startups. Built thousands of logos for companies in 70+ countries. Independent since.My clients include Oneleet ($33M raised), Sprinto ($20M raised), Autumn Labs ($500K), Sequence Nutrition ($2M), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch. Most of my work is AI, fintech, wellness, healthcare, cybersecurity, SaaS, etc.A great logo is timeless, balanced, and impossible to ignore. It builds trust before anyone reads a single word. And it lets even a bootstrapped startup stand next to the giants in its category without looking small.HOW IT WORKSDiscovery. You fill in a short questionnaire. Positioning, audience, competitors, what you like, what you can't stand. Takes about 15 minutes. No call needed, though I'm happy to hop on one if you'd rather talk.Concepts. Two directions, each with own rationale, shown in context so you can judge them properly. The mark applied where you'll really see it. Favicon, app icon, avatar, signage, whatever fits your business.Refinement. You pick one. Three rounds of revisions to get it right, and I'll go beyond that if it's not there yet.Handoff. Every file, organized and named properly, sorted into folders.WHAT YOU GET→ 2 Logo Directions→ 2 Revision Rounds→ Digital Presentation→ Logo System & Guidelines→ All Source Files__________________Timeline: First concepts within 1 calendar week, plus 1 week for revisions and final delivery. If you’re working with a tight deadline, I can fast-track the project without compromising quality.

Formerly lead designer at an agency serving over 1,000+ companies including Y Combinator and VC startups. Built thousands of logos for companies in 70+ countries. Independent since.My clients include Oneleet ($33M raised), Sprinto ($20M raised), Autumn Labs ($500K), Sequence Nutrition ($2M), Julie Gustin (former Director at Google and Adobe), Scott N. Perkins (Pliability), and plenty of bootstrapped founders on their first launch. Most of my work is AI, fintech, wellness, healthcare, cybersecurity, SaaS, etc.This is the full build. Logo, color, type, graphic language and complete guidelines, plus the applications your company actually needs.💡 HOW IT WORKSDiscovery. A full written brief, a positioning questionnaire and a competitive review. Send the questionnaire to every stakeholder, not one person. We also decide here which applications you need. If you're not sure, that's normal. I'll tell you what I'd prioritize for a company at your stage.Direction. Three visual territories with the strategic idea behind each. Moodboard, type feeling, color, tone. You pick one before any identity work begins.Build. I build the full identity inside that territory. Logo, color, type, graphic language and every application we agreed on. Three rounds of revisions along the way.Handoff. Guidelines, a Figma library, and every source file organized so your next designer or developer can pick it up without asking questions.⚡ WHAT YOU GET→ Three direction boards→ One full identity direction→ Digital presentation→ Complete logo system→ Curated color system→ Hand-picked brand type.→ Graphic language→ Website hero design→ Up to 8 brand applications→ Complete Brand Guidelines→ All source files__________________Timeline: 3 calendar weeks from start to finish. If you’re working with a tight deadline, I can fast-track the project without compromising quality.