About this Service
This is a fully bespoke eCommerce website design and development service, built from a blank canvas using WordPress and WooCommerce.
It is designed for established retail and product based brands who want a distinctive, high end digital flagship. Every part of the experience is considered, from UX and creative direction through to performance, conversion, and long term scalability.
Alongside website design and build, this service includes creative direction to help shape how the brand is presented digitally. We work with your existing branding, even if that is just a logo, and develop a clear visual direction using references, styling, imagery, and inspiration that aligns with where the brand wants to go.
What’s Included:
Creative Direction and Visual Strategy
Bespoke creative direction shaping the overall look and feel
Imagery and styling direction using references and moodboards
Guidance for product photography, campaign imagery, and content approach
UX and UI Design
Bespoke UX and UI design from a blank canvas
Custom visual direction, layout systems, and interface design
Advanced motion and micro interactions where appropriate
Page Design and Structure
Fully custom page designs including
Home
Category and collection
Product detail
Editorial and content pages
Account, basket, and checkout
WooCommerce Development
Custom WooCommerce development
Advanced product structures and filtering
Custom category and product layouts
Checkout optimisation and trust focused UX
Performance and Foundations
Comprehensive SEO foundations
Analytics and conversion tracking setup
CMS and Platform
WordPress and WooCommerce CMS
Flexible editing experience for internal teams
Please note hosting, ongoing support, and third party integrations are scoped separately.
What You Will Get:
A fully bespoke eCommerce website with no reused layouts
Creative direction applied consistently across the website
Comprehensive sitemap and UX flows
High fidelity designs and a scalable design system supplied in Figma
Responsive layouts for desktop, tablet, and mobile
Custom interactive components and considered motion
Fully developed WooCommerce website
Pre launch testing and quality assurance
Long term support and optimisation options
How We Work:
Step 1 Discovery and Creative Alignment: Deep dive into your brand, audience, goals, and visual preferences.
Step 2 Performance and Platform Review: Review analytics, data, and technical requirements where applicable.
Step 3 Sitemap and UX Architecture: Define structure, user journeys, and conversion paths.
Step 4 Creative Direction and Visual Design: Develop moodboards, styling references, imagery direction, and bespoke UI design.
Step 5 Design System: Create a scalable design system to support current and future pages.
Step 6 Custom Development: Build the website in WordPress and WooCommerce with performance and SEO built in.
Step 7 Launch and Review: Final testing, go live, and post launch review.
What We Need From You:
Existing brand assets, even if minimal
Product catalogue and content
Target audience and commercial goals
Any functional or technical requirements
Visual references or inspiration you are drawn to
Why choose Dazze Studio?:
Official WooCommerce partner
Over 20 years experience in eCommerce
Experience working with brands including
Stone Island
C.P. Company
The Vampire’s Wife
Blue Mountain School
LN CC
Design, creative direction, and development handled end to end
Ready when you are!
