Opera Prima

A distinctive visual identity for new brands and businesses ready to evolve.Opera Prima develops concept-driven identity systems designed to communicate your positioning with clarity, character and consistency.The process begins with discovery and creative direction, followed by the development of two distinct visual routes. The selected direction is refined into a cohesive identity prepared for real-world application.The service may include:Discovery and creative briefingCreative directionTwo visual identity routesPrimary and secondary logosSymbol or monogramTypography and color systemEssential graphic assetsCore brand applicationsBrand guidelinesFinal production-ready filesProjects are developed directly with the studio’s founder and creative director.Starting investment: USD 2,500.Final scope and investment are confirmed after reviewing the project.

Concept-driven packaging design for products that need a distinctive and memorable physical presence.Opera Prima develops packaging by bringing together brand positioning, visual hierarchy, typography, form, material and production considerations.This service is intended for one product or SKU and may include:Discovery and product briefingCategory and visual reviewCreative directionTwo packaging design routesFront and back label or packaging designTypography and information hierarchyColor, materials and finish directionDieline applicationPresentation mockupsProduction-ready artworkTwo refinement roundsSuitable for food, beverage, wine, spirits, beauty, wellness and lifestyle products.Starting investment: USD 2,500 for one SKU.Printing, structural engineering, photography and advanced 3D rendering are quoted separately when required.

A complete brand and packaging foundation for products preparing to launch, reposition or enter a more competitive market.This engagement develops the identity and packaging as one coherent system, ensuring that the brand’s strategic intention carries through every visual and physical point of contact.The process may include:Discovery and strategic briefingCategory and competitor reviewBrand positioning foundationsCreative directionTwo identity and packaging routesLogo and symbol systemTypography and color systemGraphic language and brand assetsPackaging design for the first product or SKUMaterial and finish directionKey brand applicationsPresentation mockupsBrand guidelinesProduction-ready filesBest suited for premium food, beverage, beauty, wellness, wine, spirits and lifestyle brands.Starting investment: USD 5,500.Multi-SKU systems and custom deliverables are quoted according to scope.