An important part of branding is the flexibility within the identity system to expand beyond its original scope in order to embrace new lines of products or services, yet still, maintain a connection to the master brand.
Always fun to see something you've created out into the wild! I had the pleasure of visiting the tasting room in Sonoma, CA, and their Pinot's are quite amazing.
Final WALT mark. Client opted to go with the custom lettered "W" as the primary mark, with variations for different applications. Also created a vintage stamp that speaks to the quality of the heritage of the Walt family vintners in the ...