I D O L / Projects / BASE CULTURE

Base Culture Almond Butter Package Design

May 12, 2017

Another shot from the product packaging we designed and developed for Paleo baked goods company, Base Culture. The label design features a transparent window on the front of the jar, utilizing the texture of the almond butter as a backd...

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Base Culture Social Content

May 12, 2017

Another example of some of the ongoing work we have created for Base Culture, a Paleo baked goods startup from Florida. Through our partnership we have played a key role in directing all aspects of their brand – from product packaging, ...

Base Culture Social Content

May 08, 2017

Base Culture is a Paleo baked goods startup from Tampa, Florida. They tapped Idol to completely revamp their brand in order to enhance their appearance and push sales. Through this partnership, we have been entrusted to oversee all crea...

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Base Culture Business Cards

May 05, 2017

Another shot from our work with Base Culture. The business cards reflect the essence of the product packaging we designed, creating a cohesive brand ecosystem across all touch points. ---- Looking to elevate your brand or product? We’r...

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Base Culture Product Lineup (digital catalog)

May 04, 2017

To supply the Base Culture sales team more creative ammo during the trade shows, we designed a digital product catalog to showcase their baked good product lineup. Sales staff, equipped with iPads, can provide potential wholesale buyers ...

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Base Culture Trade Show Booth

May 04, 2017

One of the many deliverables we have created for our partner, Base Culture, is a physical booth for health food trade shows and events. The booth is bold and minimal, which stands out in any crowded convention space. The minimalist appro...

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Base Culture Sandwich Bread Packaging

May 03, 2017

Another example of some of the ongoing work we have created for Base Culture, a Paleo baked goods startup from Florida. Through our partnership we have taken on the responsibility of transforming the packaging design for every single pr...

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Base Culture Muffin Packaging

May 02, 2017

Base Culture is a Paleo baked goods startup from Tampa, Florida. They tapped Idol to completely revamp their brand in order to enhance their appearance and push sales. Through this partnership, we have been entrusted to oversee all crea...