Design Brief

Logo Design For Streetwear Brand

Logo Design Brief

Project:

Logo design for B.I.G. / Before I Go

Company Background:

B.I.G., short for Before I Go, is an avant-garde brand operating at the intersection of entrepreneurship, fashion, pop culture, and collective ingenuity. Our ethos transcends the boundaries of an ordinary apparel label, standing as a tribute to the richness of individuality and complexity in everyone. Our vision is to redefine the fashion landscape through inventive and transformative ideas while making significant strides in the entrepreneurial and cultural arenas.

Design Objective:

We need a logo that echoes our innovative spirit and celebrates the uniqueness and individuality we promote. It should not only represent our brand but also our ambition to disrupt the status quo in the fashion industry. The logo must be flexible enough to be displayed both as an acronym (B.I.G.) and in its full form (Before I Go).

Style Preferences:

We want a modern, versatile, and clean design that communicates our brand's uniqueness and dynamism. Our brand is a fusion of traditional fashion aesthetics and forward-thinking entrepreneurship; this balance should be reflected in the logo. It should have a refined, yet rebellious touch. The logo should appeal to our audience who are not just fashion consumers but also those interested in entrepreneurial ventures and pop culture.

Color Preferences:

We're open to color suggestions, but the palette should be contemporary, sophisticated, and bold, indicating our transformative and revolutionary approach.

Usage:

The logo will be used across various mediums, including our website, social media, print and digital advertising, merchandise, and physical stores, so scalability is key.

In a nutshell, we want a logo that is as unique, transformative, and ingenious as our brand. It should portray the B.I.G. spirit in every aspect, inspiring those who see it to think "Before I Go, I want to make a difference in ways only I can.”

We're looking forward to seeing your creative interpretations of our brand's essence. Let's redefine norms together, one design at a time!


BUDGET

$500 to $1500