Create signet+smoothing logo+brand books
We want to convert the logo created by us to a vector logo and create a brand book. We have prepared a logo design (signet+logotype): shape/form/layout, color scheme, and font.
1. Preparation of 2-3 variants of the signet.
Goal: a better visual match between the signet and the font.
We have attached our draft.
2. Preparation of the brand book:
- brand mission/archetype
- protective field - color scheme (4-5 colors, 2-3 color pairs) / RGB, CMYK.
- typography (2 fonts)
- use of the logo on different backgrounds
- unacceptable modifications.
Format: PDF, print version.
3. Package of source, vector format, and package logo for use on social media profiles, SaaS applications, websites, and favicon (signet).
Our company: tomhrm.com
Our current logo: https://s3-eu-west-1.amazonaws.com/media-wp-tomhrm/wp-content/uploads/2019/05/18230215/hr_software_tomhrm.png
Our prepared new logo design/concept: https://s3-eu-west-1.amazonaws.com/media-wp-tomhrm/wp-content/uploads/2023/03/16221640/logo-2.png
Signet: letter T, dynamic, one or two colors.