Design Brief
Crypto Brand Identity - Logo, Brand Kit
Vertex Protocol is building a user-focused & fully integrated decentralized exchange.
We have an existing brand & logo but want to do a big revamp before our launch.
We're looking for an artist/agency who:
- Is creative and can think outside of the box
- Can apply target market audience to design guidelines
- Is inspired to design memorable brands and products
- Understands what a sleek, simple, modern & fresh design feels like
A lot of cryptos have the same dark & mysterious design feel. We are building a retail-focused product and our brand can't seem intimidating. We need the design to reflect our stellar UI/UX and welcome new users.
Deliverables include:
- Logo - must stand out while being sleek & simple.
- Brand kit - colors, fonts, etc.
- Social assets - for Twitter, medium, etc
- Social templates - for posting
- Product kit - how to use the brand kit in the UI/UX
- Marketing site design
Timeline: 6-8 weeks
*We work out of Figma*