Design Brief

UX & Conversion Senior Designer

Job: Audit the Good Monster website with:

Conversion/UX Analysis + Prototype of an optimized website with the reasons explained about why they think their layout is the best solution for our websites.

Develop a full UX and customer journey audit of the website with suggestions on how to improve it based on the goal of lead generation & conversions.

Provide 2 design and frontend implementation mockups with your suggested changes

Provide technical UI & UX creative briefs that back up the reasoning for your suggestions for (Just the homepage, no inner pages)

We are heavily targeting SEO, and Content Marketing to increase traffic for

We expected this will at a minimum 10x the traffic over the course of 6-12 months.

Our specific goal would be helping us find ways to convert that traffic into leads.