5.0
(5 ratings)
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Latest Reviews
Brent Gibson
Diana designed the full brand identity for our vending company and I'd hire her again without hesitation.
What stood out first was her honesty. Out of roughly twenty designers who responded to our post, she was the only one who said she couldn't describe her approach yet because she didn't have enough information. Everyone else had a confident plan after reading a one-page ad. That turned out to be characteristic — she tells you what she actually thinks rather than what's easy to hear.
She made calls we hadn't asked for and were right. She held back a bright accent colour from our existing palette because we can't control what colours our machines come in as the fleet grows, and a near-monochrome identity won't clash with any of them. She added a descriptor line to the wordmark because someone seeing the name alone wouldn't know what we sell. Neither was in the brief. Both improved it.
We gave her difficult feedback — we asked her to rework her strongest concept because one element read wrong to one of us, and we asked for something more abstract than anything she'd shown. She took it without defensiveness and came back with something better than what we'd been able to describe. The final mark reads as a landscape first and a whale second, which is exactly what we were reaching for and couldn't articulate.
The delivery was thorough. Every lockup in both colourways and both tagline versions, full Pantone-matched colour specs, a 15-page guidelines manual, print-ready card artwork built to our printer's spec, and clean vector source files. She sent the rights assignment the day after we funded, unprompted, and accepted every contract edit we asked for without friction.
She also knows production, which not every logo designer does. Pantone first, then CMYK and RGB derived from it. Prior experience with our print vendor. The mark was designed to work reversed on a black machine from the start rather than adapted later.
If you want someone who'll execute a brief, plenty of people can do that. If you want someone who'll tell you when you're wrong and then prove it, hire Diana.
Cameron McNierney
Lindsay
Working with Diana was a great experience. She was receptive to feedback throughout the entire design process and approached revisions with professionalism and a positive attitude. Her willingness to collaborate and refine the design made the process smooth and enjoyable.
I truly appreciate the time, creativity, and effort she invested in the project.
Katie Griffin
Working with Diana has been such a great experience. Her attention to detail, creativity and ability to truly understand a vision set her apart right away. She communicates clearly, delivers on time and consistently goes above and beyond to make sure the final result feels elevated and thoughtful.
What I appreciate most is how collaborative she is. She brings ideas to the table that genuinely improve the quality of the work.
You can tell she loves what she does.
I’d absolutely recommend Diana to anyone looking for a talented and reliable designer, and I’m looking forward to continue working together. Phenomenal!
Katie Griffin
Diana is a talented designer with a strong eye for detail and production-ready execution. She delivered clean, well-prepared files and was collaborative throughout the process.
She approached revisions with care, and we appreciated her responsiveness as we refined the direction together. Her work provided an important foundation for our project.
We’re thankful for her contributions and the time she invested in bringing this to life. We look forward to working with her again.
