Brand designer focused on identity systems for software and SaaS companies.
I build brands that hold up across product, marketing, and sales — not just logos that look good in a case study. My work leans editorial, confident, and system-first, drawing from how brands like Linear, Vercel, and Notion treat design as product.
Based in Pakistan, working globally. Currently leading B2B design at tkxel.

Pakistan

Member since Jul 2016

Brand Lead at tkxel 2022–Present

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