Tosin Adeniyi

IBKA Visual Identity (Stationery)

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@__ibka_ specializes in beauty, fashion, and lifestyle photography so I knew that this brand was going to be a great fit for me. The client had a sense of how the brand should feel and after our consultation session, I felt her vision for the brand was spot on. I just needed to find a way to bring her vision to life. The goal was to have high-end appeal and retain the light (barely there) aesthetic. I definitely enjoyed playing around with different ideas and executions. However, in the end, we both knew that this letter-mark was “the one”.

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