Milwaukee Millers Full Branding

Hope y'all have a great Monday! Let me know your thoughts on the full branding for the Millers. ---------------- We dug into the industrial roots of Milwaukee to come up with the Millers name. With a deep history of lumber, steel, grain, and paper mills, the name seemed to fit. Not to mention, Miller Brewing Company, one of the largest American breweries, is headquartered there. The name encompasses the midwestern attitude of blue-collar labor with a subconscious, city-specific twist.