Make Franchise Association Sound 2

Franchises are an attractive option for entrepreneurs who want to start their own business. In contrast to setting up independent storefronts from scratch, franchises offer operators the benefit of buying into a proven business model with established operational systems. Even better, new operators have the opportunity to capitalize on a built-in support system between the franchisor and franchisee, as well as within the community of franchises.

What could be better than having all of the start-up operations determined in advance AND working alongside fellow business leaders who share the same goals as you?

Franchisees are the driving force to run the franchise system. A healthy relationship between the franchisor and the franchisees is essential for a successful franchise business. The article is a key to maintain successful franchising relationships.

Your franchise business cannot succeed unless you do not know the art of building and keeping a strong relationship with your franchisees. It is an imperative part of a franchise system. As a franchisor, it becomes utmost important to you to understand the needs and necessities of your franchisees and help them whenever they need you. Let us discuss in detail the method for keeping your franchisees happy and stable under your brand umbrella.

Although joining a franchise certainly provides many advantages that come with being part of a recognized brand and established system, it does not guarantee success. The tens of thousands of Canadians who are successful in this model put a significant amount of time and hard work into their operations. They invest capital by opening their business, and continue to invest by modernizing, expanding, and opening new locations, all of which helps to create new employment and economic activity in the province. Franchisees also play an important role in their communities, developing relationships and supporting local initiatives and charities. In many ways, franchising has become the modern day ‘mom and pop’ business.

At the most fundamental level, franchisor provides his franchisees with his intellectual property that includes the brand name, business know-how, infrastructure designing. As Shahnaz Husain, Founder, Chairperson & Managing Director, The Shahnaz Husain Group says, “If the brand is well established and well positioned in the market, the franchisee can also be sure of the franchisor’s business, like infrastructure, manufacturing units, R & D, and distribution network.”

Organised methodology for setting up a franchise

Before selecting franchisees, it is your duty as a franchisor to do a complete homework regarding what you are exactly looking for in your franchisees. And what kind of support and guidance you will be providing to your franchisees. It is always advisable to the franchisor to develop a proper strategy for developing and setting up a franchise from selecting the franchisee to making it a success. The orgainsed way of developing a franchise will itself speak about the success of the franchisor. You have to invest in methodical, regular and specialised selection process followed up by good training and induction system to assure the success of your franchisees.

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