Affinity Mapping

Affinity Mapping is a method to help analyse research findings by sorting information into groups to give data more meaning. When done collaboratively, it gives stakeholders and the team from different backgrounds and expertise awareness and understanding on issues, challenges, ideas and shared interests. This can also be used as a tool to generate ideas.

So it's that time of the year when 36 Days of Type comes around again! This year I'm creating a series on UI/UX terms since UI/UX is what I do 😊