Chotchkes - Logo Design

Chotchkes - Concept 2 🌟

Chotchkes helps companies create quality promotional products that people actually want to keep.

I tried to combine the following elements within this concept to make it match my clients service perfectly:

1. Russian Matryoshka Dolls are often referred to as Chotchkes as well as promotional products and travel souvenirs. Also the colors are inspired by these dolls.

2. Shopping bag/basket which refers to the products they are selling online.

3. Magnifying glass icon which refers to the large search option within the site database.

I'm thinking to drop the colored version and only go with a outlined version as seen on the right. Mainly because the 'hidden' elements can stay abstract and this might be a little more suiting to my client service (more modern).

Currently looking for feedback and hearing your thoughts on this specific concept!

Jeroen van Eerden
Freelance Logo & identity Designer® 🚀 ⤵

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