Analytics for Market Research
Market research is an essential part of product validation. To perform relevant research businesses needs a tool to gather loads of data and manage it. A social voting application Vootex is that very tool.
Vootex allows to segment the audience in many ways: from location, age, and gender, to personal interests, preferences, and lifestyle.
Today's shot illustrates just several opportunities Vootex allows to analyze. Design concept offered and implemented by Yuliya Zakharova and Yehor Kosinov makes Vootex a powerful marketing tool that gathers enormous number of data and displays it in clear and appealing way.
Find out more about Vootex and design approach for this application on the RubyGarage blog.