Le Plonc Wine Bar
Our brief was to take the Mickey out of the wine buffs and to give the brand a tongue-in-cheek air of French sophistication with a bohemian edge. Hence, the satirical take on “plonk” generally used to describe cheap, low-quality wine by preceding it with the French definite article “Le” and replacing the “k” with “c”.
The initial stages were focused on creating a striking logo that would capture the spirit of the brand and be a memorable and unique design that unfailingly catches the interest and attention of onlookers and wine lovers across the globe.
View all tags
Posted on
Aug 24, 2017
More by Boss Agency View profile
Like