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Logotype logotype design brand identity lettering logotype identity branding focus lab

You don't always need an overly creative app icon. Sometimes all you need is a well-crafted logotype. Here are a few we've made 🤘

Some writing on the subject from our team:

DETERMINING THE NECESSITY OF A MARK
http://focuslabllc.com/digest/reading-the-signs-determining-the-necessity-of-a-mark

THE HIDDEN CRAFT OF LOGOTYPE DESIGN
http://focuslabllc.com/digest/the-hidden-craft-of-logotype-design


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