Submerged logo

This is a difficult and long project I've gotten the chance to work on for about 10 years. This is a recent design. A committee of at least five designers is involved on the client side, so you can imagine how that goes. I created all lettering and art, per usual - but on this design there is one caveat. The submarine was early prototyped by another illustrator, the fantastic Geoff Brittingham, and the client asked me to work it in. I took his basic design then made it fit with the hand-lettering. There is also a spanish version of these logos that I must create letters for every year. All art built in Illustrator.

Posted on Apr 26, 2016

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