Milestone

Logo I created for my father's counseling business. Triple M's for milestone that represent water. There's a story in the Bible about the Israelite's crossing the Jordan river and creating monuments to remind them of their journey and the place they had just come through. My father named his business 'Milestone' after this story -- to represent the trials we go through and ultimately conquer in life. So I based his logo around the idea of water like the Jordan River.