Paramount | Clothing brand | Branding
LOGO VARIATIONS
THE MAIN GOAL OF THE PROJECT IS TO CREATE A BRAND, THAT COMMUNICATES STRENGTH, ENERGY, CHANGE, REVOLUTION, AND MODERNISM.
TO ACHIEVE THAT, I HAD TO CREATE SOMETHING BOLD, MINIMAL, AND ATTRACTIVE, A BRAND IDENTITY THAT GETS ATTENTION FROM THE BUSIEST PEOPLE.
COLOR PALETTE
TYPOGRAPHY
