Noom Health. BX Audit.

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    Navigating healthy lifestyle changes with Noom Health

    Noom Health is a mobile health platform delivered through insurance providers, with a focus on assisting at-risk patients in making crucial and healthy lifestyle changes.

    Thanks to our BX Audit service (Behavioral Audit), the project successfully aligned user goals with with Noom's target behaviors, providing a clear path for improvement.

    At the start of BX Audit, Noom maxed out at 30 mln downloads in the Google Store.
With improved user engagement and retention, Noom Team increased the number of downloads to 45 million + downloads in a span fo 2 years.

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    UserMindful.Design
    UserMindful.Design
    BX/UX/UI Psychology Design Studio
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