Nando's Botswana 30th Logo Design & Branding

Nando’s was first introduced to Botswana in 1993. When their 30th anniversary rolled around, we were tasked to create a campaign to celebrate this milestone and the friendship between Nando’s and the people of Botswana.

To do this, the comms had to be super localised. Visually, we drew inspiration from local textiles, art and culture. The colour palette reflected the national flag and traditional Shwe-Shwe cloth. All this came together in a special 30th logo created for the campaign.

TEAM INVOLVED:

Executive Creative Director: Kim Miller

Art Director: Kirsten Morgan

Copywriter & Creative Director: Graeme Sutherland

Logo design, KV & POS roll out: Kirsten Morgan

Pattern Design: Angela Kwamongwe & Kirsten Morgan