Branding for Influencer Marketing Agency | Rachwalak x Mama

Background & Challenge

Lifetube, once an influencer agency, has transformed into a dynamic creative hub collaborating with online creators for multi-channel marketing. The rebranding aimed to align its outdated identity with its position as a key brand in Poland's internet creator economy.

Credits

@mamastudio

Brand Strategy: Piotr Ręczajski, Alina Kostiuk

Creative Direction: Jacek Walesiak, Piotr Ręczajski

Design: Jacek Walesiak, Patryk Rachwalak

UI Design: Patryk Rachwalak

Motion: Patryk Rachwalak, Katarzyna Wojciechowska, Małgorzata Ostaszewska

UX / Webdevelopment: The Eternals

Copy: Natalia Dudek, Łukasz Filak

Want to make something special?

Say hello at patryk.rachwalak@gmail.com or send DM

Posted on Jan 16, 2024

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