Launch — "mission intern" campaign

Social media recruitment campaign assets created as part of Launch Agency's annual intern search.

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One of the first tasks for a new astronaut crew is designing a mission patch. Crew members discuss what shape, colors and emblems it should have to show why their mission is special. This concept served as a fun visual parallel with Launch's space exploration-themed branding — it's both aspirational and achievement-focused. The messaging was inspired by recruitment campaigns, highlighting that the agency was seeking top talent and that completing the internship is an accolade in itself.

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In addition to running on social channels, the mission patches were produced as collectible stickers and handed out at job fairs / given to the selected interns.

work created with Launch — from 2022