Planned Parenthood Campaign

Series of ads for Planned Parenthood. In the midst of a lot of misinformation, this campaign presents the facts about Planned Parenthood letting readers know that while abortion makes up 3% of the services received by clients, the other 97% is primarily about prevention and education.

Center copy: "Our focus is prevention; 80% of clients receive services to prevent unplanned pregnancies."
While the color scheme and information is from PP's site, this is not an official campaign associated with Planned Parenthood (student work).

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