Humber Bridge Chimp Badge

I created this logo around 6 years ago while interning at 'Drunk Animal Creative Studio', a design agency (now defunct) in Kingston Upon Hull in East Yorkshire.

It was a part of a wider campaign to promote the studio. We were going to drop broken crates around Hull City Centre with interactive elements to them. The idea was a wild animal shipping company had made an error and wild animals were loose in the city centre. The public would be challenged with a GeoCache style hunt to find all the animals.

There were to be 5 or 6 badges to collect in accordance with the animals loose around the city. Each one would be a different shape depicting the animal with one of Hull's most recognisable landmarks.

This one was the only one completed fully as the campaign was cancelled in the development stage. It shows a chimp against the Humber Bridge, one of the longest freestanding bridges in the world.