Critiquing Good and Bad Brands Through a Poster

In this poster design exercise, I've embarked on a creative journey to critique and contrast a successful sports store with a struggling pizza chain. Utilizing a distinctive and visually engaging illustration style, I've captured the essence of these two brands and their unique qualities.

Within this poster, I've crafted illustrations that vividly depict the divergent paths of these brands. On one side, you'll discover the dynamic world of the sports store, with energetic colors, athletic imagery, and a sense of empowerment. On the other side, the pizza chain's challenges are laid bare through contrasting visuals that convey stagnation and struggle.

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