LIT Creative Studios — unused concept

unused visual identity created for LIT Creative Studios — a professional studio concept (that ultimately did not open) that artists, photographers, film makers, podcast creators, etc. could rent out for a specified period of time. All spaces within were to be transformable, equipped with furniture, props and backdrops.

—

This design exploration was inspired by the inherent versatility the studio would provide. The logo quickly communicated the concept of customizable spaces and flexibility through a modular system of dimensional blocks that can be rearranged in multiple ways.

work created with Launch