Parkable

Double

Parkable is a software company focused on reinventing parking for people and businesses. Think Airbnb for parking.

The public can list any space parking spaces and anyone can book and pay for that park through the parkable app.

For companies Parkables technology lets companies optimise their limited staff/visitor parking, meaning parking is fair and more profitable.

Building informed leads

The best converting enterprise landing pages work to simplify and visualise the product benefits while giving lots of of low-friction opportunities to become a lead. Language should be scannable and summarise the product quickly to reduce bounce rate, then systematically step a viewer through key benefits, while building product intrigue and offering clear direction of next steps.

After de-risking the purchase (case studies, reviews etc) and humanising the sales team, the final CTA should feel like the logical next step to most buyers.

Tease pricing & visualise product ROI

For enterprise software is can be difficult to understand the impact on profitability and softer benefits. We worked to visualise the impact Parkable would have while building a users understanding of key features.

As well as new lead-flow this resulted in more informed enquiries for the sales team.

HTML Display Ads

HTML display ads are a popular and effective form of online advertising used to promote products, services, or brands across websites and digital platforms.

These ads are created using HyperText Markup Language (HTML), which allows for a wide range of creative and interactive elements to engage with the target audience.

501%

Increase in B2B leads.

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