Banner + Video on YouTube (early screening awareness)

If you're a man, you should know it like ABC.

If you have a beloved father, grandfather, uncle, or brother, you SHOULD KNOW it too β–Ό

  • Every man over the age of 50 should check his "second heart" ❀️ - his prostate gland.

How? Go to visit a general doctor or urologist and ASK FOR A PSA TEST.

PSA test - is a blood test, that can show problems with a prostate, including prostate cancer.

And this is the real invention of the last century, - professor Stakhovske Eduard, MD used to say, - it gives us all advantages of prostate cancer early screening, when we can help a patient and SAVE HIS LIFE.

➞ WATCH VIDEO ON YOUTUBE BELOW ALSO

Banner-teaser in Englishβ–Ό

I decided not to use "prostate", "cancer", "urology" directly in the offer, and write as "second heart" instead of "prostate" (as urologists used to call this organ by truth).

I've used a pure and simple design to convey the main message, so the important elements are:

  • Expert and his opinion (the name and photo of the leading specialist in this field)

  • Information about age, who and what to do

  • Accent on emphasis on simplicity

  • Accent on importance for life (HIS LIFE)

  • half-transparent icons of social media, web site and email, if a customer uses any of them.

  • # is partly answering the teaser about what "second heart" is exactly

  • yes, number to call also must be (it's in Ukrainian version).

Info banner-teaser in Ukrainianβ–Ό

+ the direct number to call and ask for e.g. a consultation

➞ Video on YouTube

I've created an informative video for people about

  • what the PSA-test is

  • when and how often should it be taken

  • who is in the group risk

  • when to take a test earlier at 45 years

  • what is about diagnostic and treatment in Ukraine

  • and more useful information.

Very simple and clear, I guess.

You can watch it here

Some more

You can find some more published post images for Instagram/Facebook of the Urological Center in Kyiv about prostate cancer below.

More by Nastia Dziubych πŸ‡ΊπŸ‡¦

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