Project Overview

Rent On Demand is a website helps find rental homes with plenty prices options, locations and specs fits everyone. Rent On Demand goal is to make finding rental homes fits everyone budget and dreams simple and fun for all users.

The Problem

Finding a new apartment can be very stressful from the countless apartment tours to the enormous costs associated with the process. Little wonder most people dread the experience. The challenge was to find an easy and stress-free way for individuals to find their dream apartments.

The Goal

My goal was to create a website that allows individuals to search for apartments easily and provides them with adequate information to help them make well-informed decisions.

Design thinking process

1) Empathize

2) Define

3) Ideate

4) Prototype

5) Test

Research — Understanding the user

I conducted user interviews, which I then turned into empathy maps to better understand the target user and their needs. I discovered that many target users treat rent house web online

services as an easy and simple way when they need to look for rental homes in tight time which prevent them to go in person looking for houses. However, many rental homes websites are

crowded and confusing to navigate, which frustrated many target users. This caused a normally easy and simple experience to become challenging for them, defeating the purpose of simplicity

and time saving.

Pain Points

Persona

Problem statement

Peter is a software engineer who needs a website for finding rental homes because he cant visit all houses in person.

User journey map

Starting with the Design

Paper wireframes

Because Rent On Demand customers access the site on a variety of different devices I started to work on design for additional screen sizes to make sure the site would be fully responsive.

Digital wireframes

Moving from paper to digital wireframes made it easy to understand how the redesign could help address user pain points and improve the user

experience.

Prioritizing useful button locations and visual element placement on the home page was a key part of my strategy.

Low-fidelity prototype

To create a low-fidelity prototype, I connected all of the screens involved in the primary user flow of searching for a home and request a tour.

At this point, I had received feedback on my designs from members of my team about things like placement of buttons and page organization. I made sure to listen to their feedback, and I implemented several suggestions in places that addressed user pain points. Link HERE

Usability studies

Mockups

High-fidelity prototype

My hi-fi prototype followed the same user flow as the lo-fi prototype, and included the design changes made after the usability study, as well as several changes suggested by members of my team. Link HERE

Accessibility

Going forward

Impact:

Taking account of factors such as screen size, interaction, functionality and content layout while designing for the web is key to ensuring an optimal user experience across all devices.

What I learned:

Always be open to feedback at every stage of the design process.

Next steps

1) Conduct follow-up usability testing on the new website.

2) Identify any additional areas of need and ideate on new features.

Let’s connect!

Thank you for reviewing my work on the Rent On Demand Website.

If you'd like to see more, or would like to get in touch, my Contact information is provided below:

Email: alhassanhamoud26@gmail.com.