Branding concept for door factory — Sofia Doors
About the idea
The base of this concept is the innovator feeling. Sofia doors is a brave and progressive brand which is not afraid of creating new, but at the same time it understands what clients need.
Door as an instrument of space managing, creates an atmosphere. You have to be brave and not afraid of unusual solutions, to createa harmonic space around you and your closed ones.
Life start to change from the inside settingof each. Space we live in is the best reflectionof us. Means, change space aroundus - we change the world around us.
Brand innovator, researcher → Changing visual space equals changing the world around ourselves
Identity
Graphic elements
The accent is on the decorative font at main titles. Also the graphic symbol of an upside S letter is added. Symbol works as a pattern element of identity
Color palette
Contrast pallette with pale yellow color accent. This pallette sends us to the Art Deco, which is associated with premium and quality.
Logotype
/ 2022