Fine Dining Restaurant Website Redesign

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Restaurant Landing Page Design to Increase Returning Users and to Create A Digital Identity Through Business Location Interior

This website landing page was designed for a classic fine dining restaurant. The design process was carried out after careful analysis of client requirements.

I created a landing page design focusing on the showcase of business location. The main objective of visual components according to requirements was to create a digital presence using restaurants intimate interior. The font and black and white color palette was used to create a classic yet a modern vibe throughout the website.

Requirement Gathering

This website landing page design is for a fine dining restaurant. According to client requirements the following key information were extracted before designing,

  • The website is for a single restaurant however the client wants to feature all locations of the restaurant brand within the landing page.

  • According to the business plan the client wants to make a mark in the community. Hence the branding of the business needs to be emphasized.

  • The strongpoint of the business is the "Cozy and Intimate" interior which needs to be visualized to the user.

  • The goal of the website is to,

    • Get reservation

    • Brand awareness

    • Increase returning customers

Visual Styles

  • Modern yet sophisticated

  • Embrace a light theme

  • Follow a font and color palette that aligns with branding.

  • Emphasize the visual elements of the business

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