Sweet Maple Cold Brew Coffee

Founded by Taylor Krivenki, Sweet Maple is a ready-to-drink coffee brand intergrating the joy of sipping coffee with environmentally sustainable practices. The bunny, Maple, combined with the oval crest serves as the playful logo that adds character the brand. I aimed to make distinctive branding that stands out from other coffee companies with text-based logos and I kept the typography simple for a clear, minimal, (and adorable!) packaging design.