Seven Summits Irish Whiskey (Logo)

Introducing the Logo for Seven Summits Irish Whiskey.


Part of one of the most exciting spirits packaging projects I worked on to date. It was created to celebrate the ascension of the seven Summits by Tom Cleary — the youngest mountaineer from Ireland who eventually will reach this record.


Lord willing I’ll post the full case study of the project next week. Once again, I used Schmaltzy by Herzberg Design Co. heavily for the branding. The font for the slogan is Tiller by Brian Brubaker. Animation by the great Jake Cannon.

Peter Voth
Aiming for the Good, the True & the Beautiful.

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