Create Your User Persona with These Questions

Examples of Successful User Persona

Meet Mark, a marketing manager from Chicago. He loves fine dining and boutiques. Mark craves going outside for hiking and biking. He is a fashion enthusiast and loves shopping for clothes.

Answer these questions to create empathy graph of your end users :

Demographic

1. Who is this person?

2. Where do they live?

3. What do they do?

4. What do they eat/drink?

5. What places and spaces do they visit?

6. What do they see/hear/touch?

7. Where do they shop and relax?

8. What things do they crave?

Psychographic

1. What motivates and inspires them?

2. What are their values and beliefs?

3. What are their pain points and challenges?

4. What are their media consumption habits?

5. What are their buying habits and decision-making processes?

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