AwiPay App Redesign

AwiPay wanted to be more than just another payments app. They wanted their brand to stand for empowerment and fun.

Unlike their stodgy predecessors, AwiPay lives and breathes culture, staying true to their Caribbean heritage.

We helped them update their brand identity and design system to better convey their ethos visually.

What makes AwiPay special is the fact that it allows you to pay for all your bills under one roof. You can pay for your phone bills, go shopping, donate to charities, or send money to your friends. It truly embodies the idea of a digital wallet.

To communicate this through the design we created a system of modules to connect the user to all the payment services they need.

The modules are the digital equivalent of the slits of a wallet. You can thumb through to find what you need when you need it.

To read more on this product, kindly go to www.blacklotus.co to view the full case study.

Feel free to give us your feedback.

And don't forget to press "L" if you love it.

We have more designs coming soon😊!

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