Diesel Daddy Logo Lockup

Introducing Diesel Daddy — a lifestyle merch brand for those who aren’t afraid live life LOUD.

Just wow. We pride ourselves in having a good sense of humor around here, but Diesel Daddy took that to a whole new level and then some. From naming and illustration to copywriting and creative direction, we went balls to the wall with any idea that stuck because nothing was off the table. Here was the mission: Take a little wild and a little tacky and mix it with a whole lot of sarcasm to craft a brand that matched the lifestyle of their customers (ya know...those guys that make getting a diesel truck their entire personality). How did we do? Because we kinda just wanna keep all the cool merch designs to ourselves now 😎

Services Provided:

➝ Brand Strategy

➝ Visual Identity

➝ Naming

➝ Copywriting

➝ Illustration

➝ Creative Direction

➝ Merch Design

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Hey there! We're ColorCode — a full-service brand & web design studio focused on transforming bold ideas into thriving businesses and paying customers.

Love what you see? Let's create something together!

✷ Book → colorcode.co/book

✷ Email → hello@colorcode.co

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