Odraz Brand Identity
Successful brands create a narrative, something that positions them as unique, and creates an emotional connection with the customers. Good storytelling is all about forging an emotional connection. The colors, the logo, the name, and the tagline all follow the central message. They all come together to form the brand story.
Forbes - "Why Brand Stories Matter And Simple Steps To Creating A Unique Brand Story" - Dr. Pragya Agarwal
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Photo: Odraz Brand Identity - designed by Brobrand
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