4 Cantos - Brand Identity

4 Cantos is a company of poetic decorative plates, which works in a personalized, creative and artisanal way. Its objective is to immortalize the individuality of each person through authorial poetry and an exclusive design.

The brand was developed to represent a frame and its four sides, with the company name being highlighted in a way that escapes the obvious. The symbol also refers to a sheet of paper, referring to the creation of poetry. The result is minimalist, unique and differentiated. The chosen colors are earthy tones, in order to refer to the natural, rustic and handmade, along with a modern and romantic typography, all built based on the brand's concept.