Tesla Revitalisation
This Tesla Revitalisation was an assignment for my Image & Identity class in Semester 1 of my final year at university.
What I learnt in this class was the fundamentals of how brands function in terms of image & identity and how to portray a brand in accordance to its core principles and aims.
I also ideated Tesla Autocharge and Autocab as new features of a potential network they could create for Tesla owners and people who need ride-sharing.