Axolotl Infographic

I loved creating the illustrations, layout, and copy for this little Axolotl Infographic. I was inspired by a sweet video I saw the other day, check it out! https://youtu.be/bFkIG9S2Mmg

Axolotl Infographic

Objective: Increase support for Axolotl preservation by teaching their scientific value through an easily shareable graphic.

Problem: Lack of awareness for Axolotl conservation.

Target: Children and adults 10+, who use social media.

Brand Voice: Upbeat, friendly, knowledgeable.

Insight: Infographics are easily shareable visual representations of data and written info. Combining illustration and photograph is a current visual trend, and an easy way to add interest to the infographic design.

Execution Requirements: Infographic