Logo Redesign: Latino USA on NPR

Created a new logo for an NPR distributed radio program that has expanded and revamped its sound after 20 years covering Latino news and culture.

This design, formed of a circle referencing the Futuro Media Group brand, features an interchangeable bottom pattern that reflects the diversity within Latin@ culture and is customizable for topic areas, special events, and even open to listener submissions. A uniform brand image is maintained by the overall structure, font, and main color. The primary logo (the orange soundwave) was made using actual audio waveforms from the show.