Szalecki

A concept of a logo for a stone masonry company that makes gravestones.

The iconic mark consists of the letters "S" and "Z" forming two interlocked infinite loops which communicate infinity, eternity and unlimited possibilities for the clients. It also includes two stacked cubes which symbolize blocks of stone.

The letters in the wordmark represent the basic stone working tools - the compass, the square and the chisel - as well as the various shapes stone can be formed into.