UnileverForPakistan Logo

Design Brief:

This logo is a key representation of a modern logo catering to its company's aesthetics.

• Colour used in the logo is the same as the existing Unilever logo.

• Elements inside the crescent are the same as in the existing Unilever logo.

Thought Process:

• The overall design is made to represent the relationship of Unilever with Pakistan, and hence, the crescent and star from the Pakistani flag are used to cater to the emotion.

• The crescent is made to stand upright, representing the 'U' of Unilever.

• '4' and 'P' are made to fit inside the star, thus completing the remaining letters of 'U4P'.